Awwwards

Get in touch

Manchester:

26 Dale Street, Manchester, M1 1FY
Find us on Google Maps

London:

326 City Road, London, EC1V 2PT
Find us on Google Maps

Telephone:

0161 672 7826

Email:

enquiries@22group.co.uk

Follow us on:

Message Sent!
Please check all required fields

Leading letting agency providing landlords and tenants with the highest quality service.

Branding / Website

Brief

As part of Regenda Group, McDonald Property Rentals needed rebranding to focus on its unique proposition to the lettings industry and to differentiate itself from the other sub brands within the Group. We were challenged to create a new brand personality that focused on the high levels of customer service they offer.

Solution

We were able to highlight the customer service element to the business through use of bright and homely visual images. This created both a welcoming and friendly brand personality that can be used to attract tenants and landlords to the business. Whilst the differentiation is crucial as a for-profit area of the business, a visual link to Regenda Group can be drawn from the signature typeface used.

Deliverables

  • Logo and identity
  • Brand guidelines
  • Printed literature
  • Photography
  • Print and editorial
  • Promotional materials

You may also like...