M&Y

Delivering repairs and maintenance services to housing associations for over 30 years.

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The brief

As the commercially focussed maintenance arm of Regenda Group, M&Y needed to appeal to customers in both the public and private sector. Although maintaining a link with the rest of the Group was essential, the brand needed to express its own individual identity and history.

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"Realistic, friendly photography was used throughout the branding to ensure the business still appeared approachable"

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The Solution

We created a more refined logo devised from the letters ‘M’ and ‘Y’. We also created a professional colour palette which consisted of different shades of corporate blues and greens. Realistic, friendly photography was used throughout the branding to ensure the business still appeared approachable. The signature typeface was used to reaffirm the link with the rest of the Group.

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Deliverables

Brand & Strategy / Campaigns & Creative

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We'd love to work with you.

We can help ambitious brands stand out and earn more with our websites and branding.  Discuss a project with one of our specialists today!

Manchester

+44 (0) 161 672 7822
enquiries@22group.co.uk

26 Dale Street, Manchester, M1 1FY
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