LEMON + LIME INTERIORS
Brand refinement and bespoke website design.
Background
Lemon + Lime Interiors is a multi-award-winning home staging business, founded by Elaine Penhaul, a renowned industry expert, author and influential voice in UK home staging. Working nationally, the business transforms properties through expert styling, interior design and strategic presentation, helping homeowners, developers and estate agents maximise property appeal and achieve exceptional sales results.
Brief
Despite its outstanding reputation, Lemon + Lime's existing brand identity and website no longer reflected the quality of its work or its ambitions. The brief was to refine the brand, introduce a more sophisticated aesthetic and create a beautifully designed website that would reinforce its market-leading position and appeal to a more premium audience.
Challenge
The challenge was to elevate an established, recognisable brand without losing its personality. The original bright green and yellow identity felt dated, while the website lacked the elegance and visual impact of Lemon + Lime's exceptional projects. The new experience needed to feel premium, effortless to navigate and confidently showcase the company's expertise.
Approach
Our creative team refined the logo, introduced a softer colour palette and selected elegant typography to establish a sophisticated new identity. As a Manchester web design agency working nationally, we designed a completely bespoke website from the ground up, combining an editorial aesthetic, considered layouts and bright, beautiful imagery to bring the brand to life.
Results
The result is a striking, contemporary website that reflects Lemon + Lime's premium positioning and creative expertise. Flexible content layouts showcase its projects, with dedicated before-and-after features highlighting the transformative power of home staging. The refined brand identity and elegant digital experience create a cohesive, sophisticated platform to support the business's continued growth.
Hear from our client
"The feedback has been great, and we’ve already had bookings coming through the new online booking system on our website, which is fantastic.I absolutely love the new branding too. It looks so professional, modern and completely aligned with where we want the business to be.”
Rose Foskett
Franchise Manager, Lemon + Lime Interiors
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