Search engine optimisation (SEO)

Rank higher, drive traffic and boost conversions with search engine optimisation. 


Search engine optimisation (SEO) is the process of increasing the quantity and quality of organic traffic to your website. Google rankings favour websites which attract the most organic traffic, so SEO will determine how highly your site ranks. We’ll optimise your website and develop a long-term strategy for increasing website visibility on search engines. 

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SEO can…

  • Increase brand awareness

  • Boost brand credibility

  • Optimise your online presence

  • Results in a higher conversion rate

  • Generate leads

  • Improve your Google rankings

As a business, your searchability and your visibility online are like your currency. An easily discoverable site that is beautifully designed oozes quality and credibility. A high ranking site will appear trusted and highly-respected by both Google, and by the user. When SEO is done well, your target audience are funnelled directly into your marketing channels. Your conversion rate will thank you for it!

Our search engine optimisation services

We’ll conduct a thorough analysis of your current SEO and figure out what is holding you back. We’ll analyse your on-site SEO and conduct a backlink audit.

Strategic keyword planning

Through thorough competitor research, we’ll uncover the most effective and valuable keywords in your sector. 

On-page optimisation

We’ll improve the SEO of any pages that aren’t performing well. We’ll use keywords, present your information clearly and optimise page titles and meta descriptions.

Link building

We’ll improve your SEO value and page authority with a quality link-building strategy. High-quality backlinks will boost your rankings and increase conversions. 

Interested in our digital marketing?

Discuss a project with one of our specialists today.

Related services




Email marketing


Social marketing


Content marketing


0333 242 0647

26 Dale Street, Manchester, M1 1FY
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Our partners

22 Group is the umbrella company for creative work.

Check out our specialised branches for work in the property and finance sectors: Property Stream | Finance Stream

22 Group is a proud member of The Pride, an alliance of independent creative and communications companies.

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