Most people like spending time with their families at Christmas, we do too, but one of our favourite times at Christmas is waiting to see what our favourite brands have in store for their Christmas marketing campaigns.

Take a look at what some of the big brands are doing this Christmas to win the nation's hearts.

John Lewis- everybody loves John Lewis at Christmas, their warm, fuzzy campaigns know exactly how to get people obsessed. This year involved the loveable Monty the Penguin and his human friend Sam, @MontythePenguin had over 34,000 followers on Twitter and was humanized through his tweets about his daily life giving him his own social presence, before launching their range of Monty merchandise.

Marks & Spencers - Another campaign that knows how to use Christmas spirit to its full advantage. The “two fairies” campaign used by M&S has not only been trending due to its wonderful TV advertisement, it has become a twitter phenomenon through its use of competitions and blog posts from the fairies, involving them sending a range of beauty and food products as Christmas gifts.

Coca Cola- Probably THE most famous Christmas campaign, the Coca Cola advert is always released earlier than most competing brands, meaning it leaves viewers thinking ‘yes! it must be nearly time for Christmas’ every cold November. This year their social strategy involved creating a Christmas jumper on their website and posting it to their social media account to get votes so that they could in fact win the real version of their custom made Christmas jumper.

Just because you don’t have the exposure or the budget to product such a mass campaign, ask yourself, What campaigns are you running to excel your business this Christmas?

If you need any help with your marketing ideas, just give one of us a call.